One link, four destinations
See how device targeting routes users automatically
fwurl.to/yourappEach device automatically goes to the best destination for their platform
Why device targeting matters
Deliver the right experience to every user, every time
Higher Conversions
Send users to device-optimized pages and increase conversion rates by up to 25%
Better User Experience
Mobile users get mobile apps, desktop users get full websites—everyone wins
Single Link, Multiple Destinations
One link to share everywhere, automatically routes users to the right place
Powerful device targeting features
Advanced routing rules for every device and platform
- iOS and Android app store routing
- Desktop vs. mobile page targeting
- Tablet-specific destinations
- Operating system detection
- Browser-based routing
- Fallback URLs for unknown devices
- Custom device rules
- Real-time device analytics
Built for modern multi-platform apps
See how teams use device targeting to improve user experience
Mobile App Downloads
Share one link that sends iOS users to the App Store and Android users to Google Play automatically
Responsive Landing Pages
Route mobile users to a mobile-optimized page while desktop users see the full desktop experience
Cross-Platform Games
Direct users to the right platform download page based on their device—iOS, Android, Windows, or Mac
SaaS Applications
Send mobile users to your native app while desktop users go to the web application
E-Commerce
Route tablet users to a touch-optimized shopping experience separate from mobile and desktop
Marketing Campaigns
Create device-specific landing pages and track which platforms drive the most conversions
Higher Conversions
All Platforms
Device Detection
Routing Rules